Job Description
About Apex Digital Innovations
We are a forward-thinking digital agency helping Fortune 500 companies scale their online presence. We are currently seeking a visionary Senior SEO Manager to lead our organic growth strategy and technical optimization efforts.
In this pivotal role, you will own the SEO roadmap, bridging the gap between technical execution and creative content strategy. You will work closely with our engineering and design teams to ensure our digital assets are not only search-engine friendly but also world-class user experiences.
Responsibilities
- Lead and execute comprehensive technical SEO audits to identify and resolve site health issues, improving crawlability and indexability.
- Develop and implement data-driven content strategies that drive organic traffic, engagement, and conversions.
- Manage and oversee high-quality link-building campaigns to enhance domain authority and brand visibility.
- Analyze complex data sets using Google Analytics 4, Google Search Console, and proprietary tools to measure ROI and optimize performance.
- Collaborate with cross-functional teams (UX, Dev, Content) to improve site architecture and user experience.
- Mentor junior SEO specialists and conduct regular training sessions on best practices.
Qualifications
- 5+ years of experience in SEO, with at least 2 years in a leadership or management capacity.
- Deep understanding of Google's core ranking factors, algorithm updates, and E-E-A-T principles.
- Proficiency with technical SEO tools (Ahrefs, SEMrush, Screaming Frog) and analytics platforms.
- Strong working knowledge of HTML, CSS, and basic JavaScript.
- Excellent analytical, problem-solving, and communication skills.
- Proven track record of increasing organic traffic and improving keyword rankings.