Job Description
About Apex Digital Innovations:
We are a fast-growing, data-driven digital agency seeking a visionary SEO Manager to lead our organic growth initiatives. If you have a deep understanding of search algorithms and a passion for driving traffic, we want to hear from you.
As the face of our SEO strategy, you will own the organic roadmap, collaborate with world-class content teams, and deploy technical solutions that dominate search rankings.
Responsibilities
- Strategic Planning: Develop and execute comprehensive SEO strategies that align with business goals and drive measurable ROI.
- Technical SEO: Lead technical audits to improve site architecture, crawlability, and indexing efficiency.
- Content Strategy: Partner with content creators to optimize copy for both users and search engines.
- Link Building: Oversee a high-quality outreach campaign to acquire authoritative backlinks.
- Analytics & Reporting: Monitor KPIs using Google Analytics 4 and Search Console to report on performance and suggest optimizations.
- Competitor Analysis: Conduct in-depth research into competitor strategies to identify new opportunities.
Qualifications
- Experience: 5+ years of proven experience in SEO, with a track record of improving organic traffic.
- Technical Skills: Proficiency with Google Analytics, SEMrush, Ahrefs, and technical SEO tools.
- Communication: Excellent verbal and written communication skills for stakeholder reporting.
- Education: Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience).
- Certifications: Google Analytics and Search Console certifications are highly preferred.
- Adaptability: Ability to stay updated with the latest Google algorithm updates.