Job Description
Apex Digital is seeking a highly strategic SEO Specialist to join our dynamic team in San Francisco. In this pivotal role, you will drive organic traffic growth and enhance our digital visibility across all major search engines. We are looking for a data-driven professional who is passionate about optimizing web performance and crafting content strategies that resonate with users and algorithms alike.
As a key member of our marketing team, you will collaborate with content creators, developers, and designers to ensure our digital presence is not only visible but also authoritative and user-friendly.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve search engine rankings and organic traffic.
- Conduct in-depth keyword research and analysis to identify high-value opportunities and competitive landscapes.
- Perform on-page and technical SEO audits to optimize website structure, speed, and content for search engines.
- Collaborate with content teams to create SEO-friendly copy and optimize existing assets.
- Monitor, analyze, and report on website performance using Google Analytics, Search Console, and other SEO tools.
- Implement link-building strategies to enhance domain authority and referral traffic.
Qualifications
- 3-5+ years of proven experience in SEO, preferably within a fast-paced digital agency or in-house environment.
- Deep understanding of Google's latest algorithm updates and ranking factors (e.g., Core Web Vitals, E-E-A-T).
- Proficiency with SEO tools such as Ahrefs, SEMrush, Moz, Google Search Console, and Google Analytics.
- Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
- Excellent written and verbal communication skills with a keen eye for detail.
- Experience with HTML, CSS, and basic web development principles is a plus.