Job Description
Vertex Digital is seeking a strategic and analytical Senior SEO Specialist to lead our organic growth initiatives. In this pivotal role, you will drive traffic acquisition and improve search visibility across our portfolio of high-profile clients. You will bridge the gap between technical engineering and creative content teams to ensure our digital presence dominates the market.
Why Join Vertex Digital?
- Work with industry-leading brands in FinTech and Healthcare.
- Competitive salary and comprehensive benefits package.
- Flexible remote-first culture with occasional in-office collaboration in San Francisco.
Responsibilities
- Conduct in-depth technical SEO audits to identify and resolve crawlability, indexability, and site speed issues.
- Develop and execute comprehensive keyword research strategies to target high-value search terms.
- Oversee on-page optimization efforts, including meta tags, heading structures, and internal linking.
- Manage off-page SEO strategies and outreach campaigns to build high-authority backlinks.
- Monitor, analyze, and report on SEO performance metrics using tools like Google Analytics 4 and Search Console.
- Collaborate with content creators and developers to implement schema markup and structured data.
Qualifications
- 5+ years of proven experience in SEO, with a focus on technical SEO and analytics.
- Deep understanding of Google's core algorithm updates and ranking factors.
- Proficiency in SEO tools such as Ahrefs, SEMrush, Screaming Frog, and Moz.
- Strong coding knowledge of HTML, CSS, and JavaScript is highly preferred.
- Excellent analytical skills with the ability to translate data into actionable business insights.
- Strong communication skills to present complex technical concepts to non-technical stakeholders.