Job Description
We are seeking a Senior SEO Specialist to lead our organic growth initiatives in San Francisco. In this pivotal role, you will drive traffic, enhance visibility, and optimize our digital presence across all channels. You will work closely with cross-functional teams to execute data-driven SEO strategies that deliver measurable results.
Key Responsibilities:
- Conduct comprehensive technical SEO audits and implement remediation strategies.
- Develop and execute link-building campaigns to improve domain authority and backlink profiles.
- Analyze keyword rankings, organic traffic, and user behavior to optimize content performance.
- Collaborate with content teams to ensure alignment with search intent and SEO best practices.
- Monitor algorithm updates and adjust strategies to maintain and improve search rankings.
Qualifications:
- Minimum of 5 years of proven experience in SEO and digital marketing.
- Deep expertise in Google Analytics, Search Console, and SEO tools (e.g., SEMrush, Ahrefs).
- Strong analytical skills with the ability to interpret complex data sets.
- Experience with HTML, CSS, and basic JavaScript is a significant plus.
- Excellent written and verbal communication skills.
Responsibilities
- Lead technical SEO audits to identify and resolve site architecture and crawlability issues.
- Develop high-quality link-building strategies to increase organic visibility.
- Analyze website performance metrics to uncover growth opportunities.
- Optimize on-page elements including title tags, meta descriptions, and header structures.
- Collaborate with developers to implement schema markup and structured data.
- Report on SEO progress, KPIs, and ROI to stakeholders.
Qualifications
- Proven track record of improving organic search rankings for major keywords.
- Proficiency in Google Analytics 4 and Google Search Console.
- Strong understanding of search engine algorithms and ranking factors.
- Experience with A/B testing and conversion rate optimization (CRO).
- Ability to manage multiple projects and deadlines in a fast-paced environment.