Job Description
Are you a data-driven SEO expert looking to lead high-impact organic growth initiatives? Apex Innovations is seeking a visionary Senior SEO Strategist to join our elite marketing team. In this role, you will own the organic search strategy for key product lines, drive traffic growth, and ensure our digital presence dominates the competitive landscape.
We are looking for someone who not only understands the technical nuances of search engines but also possesses a sharp eye for content strategy and user experience. You will collaborate closely with engineering, product, and creative teams to implement scalable SEO solutions that position Apex Innovations as an industry leader.
Why Join Us?
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Flexible remote work options and professional development stipends.
- Work with cutting-edge technology and a diverse, global team.
Responsibilities
- Lead Technical SEO: Conduct comprehensive site audits to identify and resolve crawl errors, indexation issues, and Core Web Vitals optimization opportunities.
- Strategic Planning: Develop and execute comprehensive SEO roadmaps that align with broader business goals and drive measurable ROI.
- Content Optimization: Partner with content creators to develop keyword strategies, optimize landing pages, and enhance topical authority.
- Link Building: Design and manage white-hat link-building campaigns to boost domain authority and referral traffic.
- Analytics & Reporting: Monitor search performance using Google Analytics 4 and Search Console, providing actionable insights and weekly reporting to stakeholders.
- Competitive Analysis: Monitor competitor movements and algorithm updates to adapt strategies proactively.
Qualifications
- Experience: 5+ years of progressive experience in SEO, with a proven track record of driving significant organic traffic growth.
- Technical Skills: Deep understanding of on-page, off-page, and technical SEO; proficiency with tools like Ahrefs, SEMrush, Screaming Frog, and Google Tag Manager.
- Analytics: Strong proficiency in Google Analytics 4, BigQuery, and SQL for advanced data querying.
- Communication: Excellent written and verbal communication skills, with the ability to explain complex technical concepts to non-technical stakeholders.
- Certifications: Google Analytics, Google Ads, and/or HubSpot certifications are a plus.